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Lucky Brand vs & Other Stories: which jean to buy, and when

Both land in the mid tier: the Lucky Brand 410 Athletic Straight (men's) at $99, the & Other Stories Mom Fit Jean at $99. Here is how they stack up, head to head.

Lucky Brand& Other Stories
Price$99$99
MaterialCotton/elastane blend, ~12oz, with 1–2% elastane.Frequently a rigid or low-stretch cotton denim, with some stretch styles, in a mid-weight fabric suited to structured silhouettes.
FitAthletic straight: roomy through the thigh, regular through the calf, mid-rise. True to size at the waist for most.Offered in mom, straight, wide-leg and tapered cuts. Owners report the rigid styles fit close to the body initially and the European sizing can run small.
QualityMid-tier mall denim. Stitching is solid; knees show wear first; the stretch keeps the roomy thigh from sagging.Reviewers describe washes and construction as a step above fast fashion, with the rigid denim holding its shape, though finishing varies by style.
Best forQuad-heavy and athletic builds, and daily wear where getting the thigh right matters more than fabric.Shoppers wanting design-led, vintage-inspired denim with a minimalist Scandinavian sensibility.
CareCold wash inside-out, tumble low — the cut holds its shape better than most stretch jeans at the price.Wash cold inside out and air-dry rigid denim to preserve the fit and dark wash.

Lucky Brand's 410 Athletic Straight and & Other Stories' Mom Fit both land at $99, but they solve opposite problems. Lucky cuts a roomy thigh and tapers cleaner through the calf with 1-2% elastane for quad-heavy builds; & Other Stories chases a vintage-inspired, often rigid silhouette with Scandinavian minimalism and European sizing that runs small.

The case for Lucky Brand
roomy athletic thigh, stretch fights sagging, true to size, built for quad-heavy legs
The case for & Other Stories
design-led vintage cuts, rigid denim holds shape, mom/straight/wide options, step above fast fashion

VerdictThe pick

Same $99, so this is purely about your body and your taste. Buy the Lucky 410 if you have athletic legs and want a jean cut around your thighs rather than tailored down to them. Pay the same for the & Other Stories Mom Fit if you want a structured, retro look and don't mind sizing up to account for the small European cut. Neither is the value pick over the other; they're aimed at different shoppers.

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