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Browse all Naadam sweaters →Signature Cashmere Embroidered Heart Sweater
The verdict
Fit
Crewnecks fit close at the neck; embroidery placement (typically chest) can affect how the piece drapes. Fit should be standard crew—not fitted, not oversized.
Quality
At 89 USD, 100% cashmere is lightweight, likely thin-gauge. Embroidery adds hand-finishing cost but doesn't improve base fiber durability.
Is the price fair?
Budget cashmere with a design premium. Plain cashmere crews at the same price are more versatile; you're paying for the embroidery.
Best for
Casual dressing with coordinated styling; the heart motif limits pairing range compared to solids.
Care
Hand-wash cashmere carefully around embroidered areas; lay flat and avoid dryer heat to preserve stitchwork.
What owners report about Naadam sweaters
Reviewers consistently describe Naadam's cashmere sweaters as soft straight out of the box, and the brand's low-pilling claim largely holds up in independent wear testing — one reviewer who wore the sweaters for six days straight found only a few pills, which came off with a cashmere comb. Owners say the knits don't feel fragile after regular wear. The recurring complaints target the buying experience rather than the sweaters themselves: returns aren't free when ordering direct, and customers report slow customer-service responses when processing them.
- Strengths
- Cashmere that owners report is soft from the first wear and genuinely slow to pill at a mid-range price.
- Watch out for
- Complaints cluster around returns — a fee when ordering direct plus slow customer-service responses — rather than the knitwear itself.
- Sizing
- Fit reports are mostly true to size with a slim cut, though on some styles the brand itself recommends sizing up.
About Naadam's sweaters line as a whole. Sources: HONEST NAADAM Cashmere Review: Is It Worth It? · Naadam cashmere sweater review: I wore them for 6 days straight









