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Plum Kennedy Merino V-Neck Jumper
The verdict
Fit
V-neck sits classically; merino typically holds shape well. Expect a tailored British fit — size up if between sizes for layering comfort.
Quality
Turnbull & Asser's merino line delivers consistent construction. Merino resists pilling and maintains elasticity better than wool blends at this price.
Price check
At 150 USD for pure merino, this lands fairly in the mid-market sweater band — more justifiable than a blended alternative, less expensive than cashmere.
Best for
Office workers and casual wearers who want practical, durable knitwear without the cashmere investment.
Care
Hand wash or gentle cycle in cold water to preserve the fiber; dry flat to prevent stretching.
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What owners report about Turnbull & Asser sweaters
Genuine third-party coverage of Turnbull & Asser's knitwear is sparse and lives almost entirely on menswear forums, but what exists is positive: Styleforum members rate the cashmere sweaters as very good quality and note the knitwear is produced by a specialist Scottish cashmere mill. One owner reports his piece shows no signs of problems, while cautioning he hasn't put many miles on it yet. Owners consistently treat full retail as expensive and say the value case is strongest during the brand's seasonal sales, when they report substantial markdowns.
- Strengths
- Scottish-milled cashmere that the owner reports available consistently rate as very good quality.
- Watch out for
- High full-retail pricing is the main caution — forum members advise waiting for seasonal sales — and long-term durability reports are scarce.
About Turnbull & Asser's sweaters line as a whole. Sources: John Laing Cashmere at Turnbull & Asser - Anyone familiar with John Laing? | Styleforum · Best Made in Scotland cashmere? | Styleforum
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